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To be
issued by Mobile Network Operators (MNOs), the CL SIM / (U)SIM /(R)UIM
is compatible with millions of existing handsets in-use, allowing
users to load any number of soft cards (ATM / Debit / Credit /
Railways / Petro /Loyalty Cards) on the CL SIM with a single request
to the respective service providers.
They can
then perform cash-less transactions for prepaid recharge, electronic
bill payment, book movie tickets and access digital content,
coupons/tokens, etc. on the move. All this with easy-to-use, simple
but intuitive touch of their handset to ‘target icons’ on the APs
anywhere, anytime.
The APs
can be upgraded to enable consumers to touch their handsets to
‘target icons’ on APs placed in cafes, music shops, multiplexes,
QSRs, etc to automatically set-up local, high speed, highly secure
data connections using any of the short-range wireless connectivity
technologies (Bluetooth, Wi-Fi, Wireless USB, ZigBee, etc.) popular
today, to download rich media content like video clips, games and
animations in minutes to their handset/memory cards, which is not
possible today. |
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This
solution with anytime, anywhere electronic talk time charging and
bill payment in self service mode offers MNOs a quantum leap in
operational efficiency of their revenue assurance systems.
Additionally, it simplifies and speeds up day-to-day mobile
transactions by their customers, qualifying it as an ideal
replacement for smart cards being used for multiple applications
today.
eCogNito
mobile touch transaction solution creats an exceptional opportunity
for mobile operators, retail outlets and content providers to win
new customers, increase revenues and develop non-intrusive, opt-in
contextual advertising options on APs as well as subscriber
handsets. |