XIUS vData Core
Unleash the Power of Product Innovation and Customer Experience using Machine Learning
XIUS' patent-pending product, vData Core enables MVNOs to offer personalized product innovation and enchant their end users with customized customer experience through Machine Learning (ML) and Network Function Virtualization (NFV).
Today, a majority of Communication Service Providers' (CSP) revenue is generated from data services. It is estimated that by 2021, the average data consumption will be 52 Exabytes per month with 70 percent of mobile data being video. This makes it necessary for CSPs to be well prepared in effectively monetizing the unimaginable surge in data usage.
MVNO Challenges:
- Capability to provide differentiated data products and services to their subscribers
- Greater portion of Average Revenue Per User (ARPU) generated is through data services and lack of innovation has led to flattened revenue and increased churn
- Prolonged ideation-to-launch of data-specific products / services
- Lack of focused engagement and customer lifecycle management
XIUS vData Core Provides:
- N = 1 personalization of product / content / service
- New product recommendation, design and creation on-the-fly
- Seamless personalized experience for subscribers across any channel of interaction
- Machine Learning (ML) from past interventions
- Predictive credit scoring for retention planning
- Improved loyalty with greater service engagement
Uniqueness of XIUS vData Core
XIUS vData Core Advantages to MVNOs:
- Machine Learning (ML) driven auto-generation of personalized product / service offerings to individual subscribers improves loyalty
- Helps beat competition with on-the-fly and quick launch of data plans and combo packages
- Boosts data ARPU by 15% and product engagement by 25%
- Creates and builds greater brand connect with consumers
- Highly attractive commercial models on offer
- QDM model helps in faster go live of the platform and services
High Level Architecture
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